Every year in May, JFFF (read: jay-eff-three) is held in Sentra Kelapa Gading (Mall Kelapa Gading, La Piazza, and Harris Hotel Kelapa Gading). JFFF is a huge celebration, organized by PT Summarecon Agung Tbk. in co-ordination with the DKI Jakarta Provincial Government through the Tourism and Culture Office, as well as supported by the Ministry of Tourism and Creative Economy and the Ministry of Trade. JFFF was first held in 2004 with a vision of transforming Indonesia into a global taste, as well as a mission of elevating the image and prestige of Indonesia in the international stage by pushing various cultural-oriented business sectors forwards.
This huge event in fashion and culinary world consists of three main events: Fashion Extravaganza, Food Festival, and Gading Nite Carnival. Fashion Extravaganza presents many ready-to-wear looks from known designers, independent designer, and young designers from various fashion educational institute through a fashion show and a trade show. Appreciation towards traditional culinary verities as well as cultural exchange between nations will be done in the Food Festival through Kampoeng Tempo Doeloe and Wine & Cheese Expo. Jakarta Wine & Cheese Run will also be present, which is a unique running competition where the participant will wear attractive costumes. Lastly, Gading Nite Carnival, the pioneer of night carnival in Indonesia, will open JFFF with a spectacular parade and performances around Sentra Kelapa Gading.
Organized by :
PT Summarecon Agung, Tbk.
T. +62 21 453 1101
F. +62 21 453 3433
Facebook : Jakarta Fashion Food Festival
Twitter : @JFFF_Info